15 Apr 2019

Introducing Impact Week 2019, Sponsored by The Victoria

By Kate Grantham

This year, LoveBrum celebrated its fourth birthday! Over the last four years, LoveBrum has supported numerous causes from across the city, targeting small projects that don’t usually receive the funding or the platform that they deserve. 

To celebrate what LoveBrum, and the causes that we have supported, have achieved over the last four years, we’ll be bringing back Impact Week for the second year and from 29 April – 3 May 2019, we’ll be sharing our Annual Report with some exciting announcements, revisiting some of our causes, and demonstrating all the work that we do to continue making Birmingham even better!

So how can you get involved?

We’re delighted to introduce Impact Week’s official sponsor, The Victoria.

“Supporting Love Brum has been something we’ve done as a company for a couple of years now and we think everyone should be a member! We’re very proud to be sponsoring Impact Week to encourage more folks to sign up and of course, enjoy a cocktail all in the name of a great cause”  Matt Scriven, Director at Bitters N’ Twisted

Sign up as a LoveBrum Member for HALF PRICE during Impact Week!

If you’re not a LoveBrum member, you’re missing out on the opportunity to support a huge number of Birmingham-based charitable organisations each year, with the unique chance to vote for the cause you’d like to receive funding and the huge number of offers available on our exclusive LoveBrum Loyalty Card, plus loads more benefits! An annual LoveBrum membership costs no more than a round of drinks with friends or a trip to the cinema at just £20 per year.

From Monday 29th April at 9am, you’ll be able to sign up as a member for just £10!* Don’t miss out on this limited offer and visit lovebrum.org.uk/membership to become a LoveBrum member now! Use code impactweek19 at the checkout!

Enjoy The Victoria‘s Limited Edition Cocktail – the LoveB-RUM Raspberry Punch!

Visit The Victoria to try their exclusive cocktail created specially to celebrate LoveBrum’s Impact Week! From 29 April – 3 May, enjoy the LoveB-RUM Raspberry Punch, a blend of Bacardi, strawberry and raspberry puree, fresh orange, lime juice and angostura bitters. For each cocktail you purchase, £1 will be donated to LoveBrum so there couldn’t be an easier (or more delicious) way to show your support for the charity during Impact Week!

Your LoveBrum Loyalty Card also entitles you to 2 for £9 on selected cocktails at The Victoria, Sunday to Thursday!

Wear your badge with pride!

If you’re a LoveBrum member, show you’re proud to support your city during Impact Week and take a selfie with your LoveBrum badge! Tag us on social media and use the #wearyourbadgewithpride – we want to see as many of you as possible with the iconic red badge so get your whole family, including pets and children, involved, or take a photo with your team at work! The wackier, the better!

If you don’t have a badge, sign up as a LoveBrum member to join the movement, get involved and show your support for Birmingham! We’ll post your badge out to you and then don’t forget to tag us in your selfie and use the #wearyourbadgewithpride.

Join us on social media throughout the week!

Throughout Impact Week, join us on Twitter, Facebook, Instagram and LinkedIn, where we’ll be sharing our Annual Report, revealing some exciting news, revisiting all of our funded causes from 2018, as well as some friends from our funded projects since 2015!

Show your support for LoveBrum and get involved on social! Don’t forget to use #ImpactWeek and #wearyourbadgewithpride

Tweet us @LoveBrumUK

Follow us on Facebook @lovebrum

Follow us on Instagram @lovebrumcharity

Follow us on LinkedIn @lovebrum




  • Offer will be available from 9:00am 29th April 2019 – 23:59pm Friday 3rd May
  • Offer is only available for the first 100 people to sign up.
  • Offer is only available for online sign-ups.


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